Experience

BravoTech (8/2007 — Present) consulting @ Nokia

Senior User Experience Specialist, UX Strategy,
User Research and UI Development & Design

Projects: Software & Services Beta Trials program, Nokiaforbusiness.com (and .mobi), Support.Nokia.com Request Support & QuoteService, Business Mobility web analytics, Nokia Beta Email, Nokia Beta Labs

Technologies: XHTML, HTML, CSS, JavaScript, AJAX, JSP, PHP

  • Lead and execute user experience strategy for Software & Services Beta Trials program and the Nokia Business Mobility global online team. In addition, act as a liaison between the client and the IT development team.
  • Lead and execute user experience strategy and front-end development architecture for the Support.Nokia.com (SNC) Request Support and QuoteService websites.
  • Manage creative agency, responsible for delivering designs and prototype for SNC projects.
  • Coordinate and conduct user interviews with business stakeholders and end users.
  • Develop user interface of key web applications using XHTML and jQuery Ajax library. Work with back-end Java developers using Spring framework technology.
  • Manage the global web metric program for NokiaForBusiness.com and .mobi, plus programs for EMEA, APAC and Americas regions.
  • Provide Hitbox expertise to vendor developing NokiaForBusiness website and to Nokia groups managing Nokia Express Email and Nokia Beta Labs projects.

Hawkeye (4/2007 — 8/2007)

Senior Interactive Developer

Projects: CapitalOne Direct Banking, CapitalOne Small Business, Cablevision, Cisco, Dallas Morning News, Hewlett-Packard, Sun Microsystems, ActiveHawaii, Agilent
Technologies: XHTML, HTML, CSS, JavaScript, AJAX, JSP, ASP, PHP

  • Led and executed development process for websites and applications for national and international clients.
  • Worked closely with creative and technical teams during the full life-cycle of projects.
  • Programmed complex and dynamic HTML and Flash websites.
  • Analyzed, developed and delivered against high-level requirements.
  • Developed and tested for cross-browser compatibility.

Nokia Inc. (9/2001 — 4/2007)

User Experience Specialist

Enterprise Solutions (ES) Online Marketing
Role: UX Consultant / Lead Front-end Technologist / Web Analytics Specialist
Technologies: XHTML MP/JSP, CSS, Spring Framework, JSTL, Java

Web and Mobile Analytics

  • Provided site measurement KPIs to align, enabling the business to gauge the site’s effectiveness in meeting its goal along with the business strategy.
  • Defined roles, responsibilities, resource allocation, and bi-annual budgeting for ES web analytics program at global and regional levels. Also developed analytics reports, structure, and analysis methodology.
  • Automated data-gathering process using HitBox Report Builder and Excel.
  • Analyzed the data on a monthly and quarterly basis, providing key findings analysis and results to ES. Evaluated web traffic visitor trends and provided actionable next-step suggestions for site traffic improvements.

Nokiaforbusiness.mobi

  • Solely responsible in developing the mobile prototype utilized for usability testing, as well as the production site, targeting cross-browser desktop and Eseries mobile browsers.
  • Worked closely with the Technical Architect in implementing the presentation layer of the site and functional requirements within the framework.

Nokia.com
Technologies: XHTML, CSS, JavaScript, Vignette CMS and Site Management

Nokia for Business category

  • Developed an online product matrix tool using XHTML and CSS with DHTML for interactivity, showcasing firewall, VPN, and mobile software products.

Content Management System

  • Performed a heuristic evaluation on content and site management tools provided by Nokia.com contentmanagement system platform (Vignette).
  • Captured usability issues with the application and provided suggestions for improvement.

Nokia Online (NOL): Common Commerce Platform Engine (CCPE)
Order forecasting and planning web application for Nokia partner site
Technologies: HTML, CSS, JavaScript, JSTL, Java, Struts

  • Standardized and implemented best practices and industry standards for the presentation layer.
  • Developed an Excel-on-the-web application interface for presentation of complex data.
  • Facilitated day-to-day issue resolution between UX team and team of developers and application architect.

Nokia Intranet & Mobile Browsing Guidelines
Guidelines for both consumer and B2B web sites

  • Subject-matter expert on usability, user interface development and front-end technology best practices.

Scient (5/2000 — 9/2001)

Front-end Technology Engineer / UI Developer / Analyst

Projects: McNeil Virtual Customer Representative Center (Phase I & II), Vectren e-Enablement, Scient Engineer Acceleration Center Intranet, Key Energy Group, Hewitt Sageo, American Center for Design
Technologies: JHTML/ATG Dynamo, Documentum, HTML, CSS, DHTML, JSP/Struts, WebLogic, Interwoven CMS

  • For major pharmaceutical firm, worked with team of three Front-end Technology Engineers (FETs) to implement template-based page architecture to produce sites that are standardized, scalable, and easy-to-maintain.
  • Collaborated with team of five FETs to develop and integrate Vectren’s Energy Delivery eBusiness site.

Rare Medium (1/1999 — 3/2000)

Lead Design Technologist / Usability Consultant / UI Developer

Projects: Ritz Carlton Hotel, SITEL, MailSpace, Stride Rite, Betty Crocker, Intel Online Services, eFan Shop
Technologies: HTML, CSS, JavaScript, DHTML, Flash, ColdFusion CFML

  • With lead creative designer, developed click-through prototypes and presentation layers for corporate websites, acting as liaison between creative and development teams.

Matrix Integration Technology (3/1998 — 1/1999)

System Administration, Web Developer

Projects: Intranet web site, online Traders Client System
Technologies: HTML, CSS, JavaScript, Flash, ASP, VBScript

  • Developed Matrix’s Traders Client System online prototype alongside developers and application architect.




About

Frank Villa-AbrilleWeb Analytics Expert with over 5 years experience in SEO analysis, analytics implementation, data gathering and analysis using technologies from Google Analytics and Omniture WebSideStory SiteCatalyst Hitbox: HBX Dashboard, Report Builder and Active View.

Define KPIs, mentor and train business groups on analytics implementation, data reporting and analysis.

Senior User Interface Development thought leader with over 10 years experience delivering Interactive Web Development and User Experience projects. Specialist in front-end development and integration of technologies such as JSP, JHTML, PHP, ASP and ASP.Net. Liaison between user experience and development teams.

Highly skilled in developing standards-compliant, user-facing, cross-browser online and mobile applications using HTML, XHTML, XHTML Mobile Profile, CSS, JavaScript as well as Web 2.0 rich media applications using AJAX libraries (jQuery expert) and Flash.

Experience across all phases of User-Centered Design (UCD) process and Web Development life cycles; engaged in multiple roles across disciplines, such as Project Coordinator, Analyst, Production Artist and Developer. Lead UX projects and initiatives.